Write a Business Plan(撰写商业计划书）

 

Using the Business Plan

使用商业计划书

A business plan is a tool with three basic purposes: communication, management, and planning.

商业计划书有三个基本用途：交流，管理，和计划。

 

As a communication tool, it is used to attract investment capital, secure loans, convince workers to hire on, and assist in attracting strategic business partners.

做为一个交流工具，它可以用来吸引必要的投资商，信贷，员工以及战略合作伙伴。

 

The development of a comprehensive business plan shows whether or not a business has the potential to make a profit.

开发（制订）一份全面（客观）的商业计划书，可以展现一项业务是否具有潜力来创造利润。

 

It requires a realistic look at almost every phase of business and allows you to show that you have worked out all the problems and decided on potential alternatives before actually launching your business.

这需要你对业务的大部分阶段有一个客观真实的认识，允许你展现你对所有问题的解决方案以及决定具体实施前的潜在预案(备选预案)。

As a management tool, the business plan helps you track, monitor, and evaluate your progress. The business plan is a living document that you will modify as you gain knowledge and experience. By using your business plan to establish timelines and milestones, you can gage your progress and compare your projections to actual accomplishments.

As a planning tool, the business plan guides you through the various phases of your business. A thoughtful plan will help identify roadblocks and obstacles so that you can avoid them and establish alternatives. Many business owners share their business plans with their employees to foster a broader understanding of where the business is going.

 

investment 

[inˈvestmənt]
n.
投资
They should attract foreign investment.
他们应吸引外资。

 

loan 
[ləun]
vt.
借出
I have loaned his bicycle.
我把他的自行车给借出去了。
n.
借出
May I have the loan of this book?
我可以借这本书吗?
借出物; 借款
The loan is interest free.
这贷款是无息的。

 

comprehensive 
[ˌkɔmpriˈhensiv]
adj.
广泛的, 综合的
An objective test can be quite comprehensive.
客观测试相当全面。

 

potential 
[pəˈtenʃəl]
adj.
潜在的, 有可能的
It's important to draw out a child's potential capacities.
发掘孩子的潜在能力是很重要的。
n.
潜力, 潜势, 可能性
This new invention has an enormous sales potential.
这项新发明有巨大的销售潜力。

 

phase 
[feiz]
n.
阶段, 时期
It was a very important phase of history.
它是一个非常重要的历史阶段。
(月亮、行星的)位相
The phases of the moon include the new and the full moon.
月相包括新月和满月。
vt.
分阶段计划[安排]
The modernization of the industry was phased over at 20-year period.
工业现代化分20年逐步实现。

 

alternatives

备选方案