客户开发与跟进
一.开发信注意要点：
1. 邮件不要太长（数字排列，空行间开） 必须很长就加上：maybe this is a little long……
2.不要写I,me, 要写We,us, our
3.不要用免费邮箱,hotmail, gmail, msn,用公司的邮箱
4.英语国家：用高级英文单词；非英语国家（中东，南美）：用简单语句和单词。
5.注意回复询盘时间，客户的时间，回复设置时间，客户上班的时间。
6.客户要报价，不要去反问客户，应该是给出多种方案参考。
二.客户开发以及询盘回复的三角形 1.主题85% ，前文 ，内容后文，
1. 开发信主题 1）主题少于工作有关 2）主题要有神秘感 3）主题简短 Eg：Your weekly collection of smart wallet best selling What is the selling right now in China What is the best selling right now in Amazon, Alibaba recommend the supplier to you 2018 Alibaba most welcome supplier To be NO. 1 This supplier can offer you free sample This email maybe change your business way, Enjoy amazing details during March Why choose us? Yes, we can do it We still have more, would you like to see How to make money Thank outside the box Black list for Chinese supplier This country has more than 1000 suppliers you know why? 2 reasons let me write this email for you
2.开发信前部： Hi,欧美,比较尊重常用 Hello,适用于聊过的朋友 欧美开发信的第一句话 （更注重利益）： we believe in win-win situation We have a chance to serve you, you will be one of our top VIP customer. Our quality will give you an edge over your competitiors. Quality is our culture 东方客户，印度，伊朗，（更注重感情） Very cheap price, Even we do not have any business, hope we can be good friends, 2 factories 300 workers 10000designs 1000customers,
三.开发信内容（勾起客户欲望）
2.有社会责任感的企业 As a star company, all our products has been passed environmental protection. ALL our items are environmentally friendly All our products have a very nice feature,it is energy saving. All our products support environmentally friendly and energy saving.
3.客户喜欢对自己产品自信的供应商 产品优势，社会责任的企业，充满自信,认可产品， We trust we will be your trustworthy supplier in china if we have a chance to serve you, would you like to give us a small chance? We are sure you will be pleased with our products. You will know our products better if you start with us by small order. We trust that you will be trustworthy supplier.
4.喜欢对自己产品了解 We believe that we can offer you competitive products, would you like to try…
5.推荐hot selling products,不要发产品 It is our pleasure to offer you our hot (cakes) selling products for market
6.对自己的企业充满自信 We know that many suppliers break down the quality to meet the low price requirement,but we never do that. But we really hope you tell us your target price maybe we really carry out with nice quality than other. We trust that will be win-win situation.
7.重视合同、协议的企业 Sales Contract,不要写PI
8. 研发新产品，创新能力强 This is our most recently developed products.
9.小订单 As we know that many customers do not trust in China suppliers, but for us we trust our quality, we are not the same, so we have small order to let you check our quality firstly.
10.曾大品牌合作过的品牌 We have the honor to introduce we had cooperate with … Here is some of our customers report and clients comments about our quality ,service and price
11.专业，对产品定位，企业文化定位， 产品定位， Our main business is … Our coke competition is .. 市场定位， Our main market is… Our niche market is… 企业文化定位， Our business target is…(非英语国家) quality first Our value message is …(英语国家) Maybe if you check our website, you will see the difference between us and others.
12.不要光说价格，要介绍我们的产品，产品特色 May be we are not the highest quality allover the world,also maybe we are not the cheapest price all over the world, but we trust that we are your right choice for.. products. We trust that in China also we can make a nice quality with special prices,would you like to try?
13.诚信度高和靠谱的供货商 If you check the black list for China suppliers, you will not find our company name as we never crook (cheat) our customers.